Amber Hestla

Amber Hestla is Lead Investment Strategist behind Profitable Trading's Income Trader, Profit Amplifier and Maximum Income. She specializes in generating income using options strategies that minimize risk by applying skills she learned on military deployments and intelligence training to the markets.

While deployed overseas with the military, Amber learned the importance of analyzing data to forecast what is likely to happen in the future, a skill she now applies to financial markets. Prior to that, Amber studied risk management working undercover. While risk management is no longer a matter of life and death, she believes it is the most important factor in long-term trading success.

And although she makes her living in the markets, she continues to study the markets and trading daily. Her writing has been featured in trading magazines including the Market Technicians Association newsletter, Technical Analysis of Stocks & Commodities and Stocks, Futures and Options in the United States, and Shares, a weekly trading magazine published in the United Kingdom.

Analyst Articles

The stock market is undergoing an official correction, which means the price has fallen at least 10% from its high. The question is why. I’ve written about this before as the situation was unfolding. But as I consider the current state of the stock market right now, there are the only three possibilities I see… and two of the three point to even lower prices. Here Are The Three Possibilities I See: 1) The decline is an overreaction to coronavirus fears. 2) The decline is a justified reaction to the possibility of a… Read More

The stock market is undergoing an official correction, which means the price has fallen at least 10% from its high. The question is why. I’ve written about this before as the situation was unfolding. But as I consider the current state of the stock market right now, there are the only three possibilities I see… and two of the three point to even lower prices. Here Are The Three Possibilities I See: 1) The decline is an overreaction to coronavirus fears. 2) The decline is a justified reaction to the possibility of a pandemic. 3) This is a typical decline that precedes a recession. The best case is that the market is overreacting to the coronavirus. But we have seen pandemics before, and traders didn’t react like this. For example, in 2009, pH1N1 influenza swept across the globe. According to the CDC reports, from April 2009 to April 2010, the United States experienced approximately 60.8 million cases, 274,304 hospitalizations, and 12,469 deaths due to the virus. And what did the stock market do? A lot, actually. Over that same period, the S&P climbed 48%. So, the last time we dealt with a… Read More

In the coming weeks, long-term investors need to be selective and focus on stocks they are comfortable holding for the long run. Traders are likely to see opportunities develop as the market stabilizes. Read More

In the coming weeks, long-term investors need to be selective and focus on stocks they are comfortable holding for the long run. Traders are likely to see opportunities develop as the market stabilizes. Read More

I worry that, for some of us, exercise has become a forgotten risk. That's because it's been so long since we've dealt with it -- especially if you're a part of my premium service. Read More

I worry that, for some of us, exercise has become a forgotten risk. That's because it's been so long since we've dealt with it -- especially if you're a part of my premium service. Read More